Podcast episode 8: Chemnitz 2025 - Cultural tourism in Saxony

What cultural treasures do Saxony and the "European Capital of Culture 2025" Chemnitz offer for incoming tourism? What highlights await participants at the 50th Germany Travel Mart? And how is Saxony's state tourism organisation dealing with transformation topics such as sustainability and digitalisation? Petra Hedorfer, CEO of the German National Tourist Board, talks about these questions and other exciting topics in this episode with her guest Veronika Hiebl, Managing Director of Tourismus Marketing Gesellschaft Sachsen mbH.

On the MIC with Petra Hedorfer

Tourism has many facets.

In her podcast "On the MIC with Petra Hedorfer" the CEO of the German National Tourist Board discusses with international tourism industry specialists, key players, and experts the travel destination Germany and provides exciting insights for the travel trade.


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